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It's the visual equivalent of verbally saying 'umm...' when you're searching for words or processing something unexpected.","The 'umm' emote features a close-up image of a cream-colored cat with large, wide eyes staring directly at the camera with an uncertain or confused expression. This emote originated from a viral cat photo that became popular across various social media platforms in the early 2020s. The cat's bewildered, slightly awkward stare perfectly encapsulates the feeling of hesitation or uncertainty. It was added to various Twitch channels and emote platforms like 7TV, FrankerFaceZ, and BetterTTV around 2021-2022 as streamers and communities adopted it to express moments of awkwardness or confusion.","This emote is commonly used when: \u003Cul>\u003Cli>A streamer says something awkward or questionable\u003C\u002Fli>\u003Cli>Someone makes a bad joke or pun\u003C\u002Fli>\u003Cli>Viewers witness a cringe moment on stream\u003C\u002Fli>\u003Cli>The streamer makes a questionable decision in a game\u003C\u002Fli>\u003Cli>Someone asks an uncomfortable or weird question in chat\u003C\u002Fli>\u003Cli>There's an awkward silence or pause\u003C\u002Fli>\u003Cli>Responding to statements that leave chat confused or uncertain\u003C\u002Fli>\u003Cli>When chat collectively doesn't know how to react to something\u003C\u002Fli>\u003C\u002Ful>",{"loginLabel":12,"loginHref":13,"ctaLabel":14,"ctaUrl":13,"links":15},"Log in","https:\u002F\u002Fapp.streamladder.com\u002F","Sign up now",[16,72,78],{"label":17,"hasDropdown":18,"dropdownType":19,"items":20,"popularLabel":58,"popularItems":59},"Tools",true,"tools",[21,28,34,40,46,52],{"label":22,"description":23,"href":24,"badge":25,"icon":26,"imageSrc":27},"ClipGPT","AI-powered clip detection and editing for streamers","\u002Fclipgpt","Popular","clipgpt","\u002Fclipgpt-color.svg",{"label":29,"description":30,"href":31,"icon":32,"imageSrc":33},"Clip Editor","Free browser-based clip editor with layouts, captions, stickers, and effects","\u002Fclip-editor","clip-editor","\u002Fvertical-clip-color.svg",{"label":35,"description":36,"href":37,"icon":38,"imageSrc":39},"Content Publisher","Schedule and publish clips to TikTok, YouTube, and Instagram","\u002Fcontent-publisher","content-publisher","\u002Fsocial-post-color.svg",{"label":41,"description":42,"href":43,"icon":44,"imageSrc":45},"Montage Maker","Combine clips into highlight reels and YouTube compilations","\u002Fmontage-maker","montage-maker","\u002Fmontage-maker-color.svg",{"label":47,"description":48,"href":49,"icon":50,"imageSrc":51},"Schedule Maker","Create and share your weekly streaming schedule","\u002Fschedule-maker","schedule-maker","\u002Fschedule-maker-color.svg",{"label":53,"description":54,"href":55,"icon":56,"imageSrc":57},"Emote Maker","Turn your clips into channel emotes","\u002Femote-maker","emote-maker","\u002Femote-maker-color.svg","POPULAR",[60,63,66,69],{"label":61,"href":62},"Auto Captions","\u002Fclip-editor\u002Fcaptions",{"label":64,"href":65},"AI Clipping","\u002Fclipgpt\u002Fai-clipping",{"label":67,"href":68},"Virality Score","\u002Fclipgpt\u002Fvirality-score",{"label":70,"href":71},"Vertical Layouts","\u002Fclip-editor\u002Fcustom-layouts",{"label":73,"href":74,"hasDropdown":18,"dropdownType":75,"recentPostsLabel":76,"viewAllLabel":77,"viewAllHref":74},"Blog","\u002Fblog","blog","RECENT POSTS","View all posts",{"label":79,"href":80},"Pricing","https:\u002F\u002Fapp.streamladder.com\u002Fupgrade",[82,88,93],{"title":83,"path":84,"category":85,"readTime":86,"image":87},"How GhostKai Scaled His Horror Brand with Clips","\u002Fblog\u002Ffrom-chaotic-clips-to-consistent-growth-how-ghostkai-scaled-his-horror-brand-with-streamladder","Expert Interview","5 min","https:\u002F\u002Fstatic-files.cdn.streamladder.com\u002Fmarketing\u002Fstreamladder\u002Fblogs\u002F69b2dc9f0aa64aa5ab88f6bc_k.png",{"title":89,"path":90,"category":91,"readTime":86,"image":92},"🎥 The true reasons to start streaming this year","\u002Fblog\u002Fthe-true-reasons-to-start-streaming-this-year","Tips & Tricks","https:\u002F\u002Fstatic-files.cdn.streamladder.com\u002Fmarketing\u002Fstreamladder\u002Fblogs\u002F699d820a6521ff21d823d0c6_h.png",{"title":94,"path":95,"category":96,"readTime":86,"image":97},"Creator Accelerator Program Introductory Blog","\u002Fblog\u002Fcreator-accelerator-program-introductory-blog","News","https:\u002F\u002Fstatic-files.cdn.streamladder.com\u002Fmarketing\u002Fstreamladder\u002Fblogs\u002F6996ddd2e689c9485cf7c08d_blog_blerp.png",{"copyright":99,"columns":100},"© 2026 StreamLadder. 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